Agentforce Implementation Automotive Sector

See how we helped a leading Japanese automobile giant boost online conversions with an interactive AI agent built on Agentforce.

Salesforce Marketing Cloud

Project Overview

The client — a global Japanese automobile manufacturer — wanted to enhance their online showroom experience by helping prospective buyers navigate models, features, and purchase options more effectively. We deployed an interactive conversational agent on their main sales website using Agentforce’s AI framework.

The AI bot acted as a virtual showroom assistant, intelligently asking questions about budget, needs, and preferences — and then recommending the most suitable vehicle along with dealer contact and booking options.

Solution Highlights

A sleek, multilingual and mobile-optimized AI agent that seamlessly integrated into the brand’s digital customer journey.

Conversational UX

Smart decision-tree & NLP logic guiding users to their perfect car in 60 seconds or less.

Dealer & Inventory Integration

Integrated with real-time inventory data and dealer locator tools to streamline next steps.

Impact Reporting

Dashboard insights on bot performance, drop-off points, and successful conversions.

Business Impact

The bot drove a 22% increase in test drive bookings and a 17% lift in lead submissions within the first 60 days. It helped users feel more confident and guided — reducing bounce rates and giving dealers more qualified leads.

Ready to Deploy Your Virtual Agent?

Enhance your digital storefront with a smart assistant that converts. Let’s build your next-gen conversational agent.

Get in Touch